Knob Creek
Campaign Design, Design Direction, Art Direction

Agency
Preacher | Design Team: Daniel Seong


A quarter century ago, Knob Creek started the craft bourbon movement. In recent years, while that movement has gained full steam, Knob Creek had gotten lost in a wave of newer, trendier options. We were tasked with redefining the brand’s voice and identity across all platforms, so that this proud bourbon can reclaim its rightful place on liquor shelves across the country.

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Selected Works

We Are AncientsBrand Identity

Wet Feet, Dry FeetIllustration

Knob CreekCampaign Design, Design Direction, Art Direction

MountainfilmBrand Identity

Caras de TulumIllustration

BonobosDesign Direction, Art Direction

Solo en BajaIllustration

Still VibratoBrand Identity, Packaging

Saint Joan StudioBrand Identity, Packaging

Misc. GoodsLogos, Illustrations, Typography

Bajo el SolIllustration

PeachfuzzBrand Identity, Illustration

Para TiIllustration

Río de Sangre ViejoIllustration

Type HikePoster Design, Illustration

Tal VezIllustration

Barbasol Press KitDesign, Art Direction

Reggie Watts PosterPoster Design

Target & TOMS Together SweaterGarment Design, Illustration