Ganjalas

Brand Identity, Art Direction, Packaging Design, Website Design

The Ganjalas story begins at the forefront of cannabis legalization in a tiny cannabis kitchen in Telluride, CO. Since 2012, Laura Idema, Geneva Shaunette, and Elena Levin have cooked edibles, trimmed flower, bud tended and studied regulations, all while fighting to keep the cannabis world approachable and down to earth. I've had the pleasure of working with these three women since my days in Telluride, reimagining what their iconic Ganjalas could be...what they SHOULD be. After a few years of deliberation, claim of true ownership, and spark of creative fire, we gave the brand a full rehaul and the look it properly deserves.

Photography: Latitude Studio
Additional Art Direction: Ian McMullen

ganjalas_jungletype
2020_12_16_Ganjala_People_0995
2020_12_16_Ganjala_People_0679
flavorsicon
Ganjala_StillLife_Watermelon_Color
2020_12_16_Ganjala_StillLife_StrawberryLemonade_1953
2020_12_16_Ganjala_StillLife_Mango_1887
2020_12_16_Ganjala_People_1559
2020_12_16_Ganjala_ColorSamples_2039
ganjala_kaleidoscope
2020_12_16_Ganjala_People_1611
2020_12_16_Ganjala_People_0940

Other Projects

Patagonia - 50th AnniversaryArt Direction, Design

Science on the FlyBrand Identity, Web

Mountain of StormsFilm & Campaign Identity

Run to RunArt DIrection, Design

RotpunktFilm & Campaign Identity

High Endurance KitArt Direction, Design

Patagonia Clean ClimbingArt Direction, Campaign Design

Sideyard ShrubsBrand Identity, Packaging

GanjalasBrand Identity, Packaging

MountainfilmBrand Identity

Wet Feet, Dry FeetIllustration

LogosProject type

Still VibratoBrand Identity, Packaging